Outbound — Training Videos
Short, practical walkthroughs for operating the stack. These are the how-to-do-it companions to Tooling (how the stack is organized) and Measurement (how we know it's working).
HubSpot
| Video | What it covers | Link |
|---|---|---|
| Sending emails in HubSpot | How to send emails — the day-to-day send flow. | Watch ↗ |
| Uploading a list for the newsletter | How to upload a contact list for a newsletter send. | Watch ↗ |
Note on the newsletter list. HubSpot is the system of record, and warm sources (webinar registrants, RB2B visitors, content-engaged contacts) get nurtured by newsletter — never dropped into a cold sequence. When uploading a list, segment by source so warm stays warm. See the warm-source rules in Tooling.
Add new walkthroughs to the table above. Keep each row to one tool action and a link.